Why Dua Lipa filed a $15 million lawsuit against Samsung
According to the complaint filed Friday, Samsung allegedly began placing Lipa’s photograph on TV boxes last year. A report in Yahoo Canada states that after discovering the use, the singer reportedly demanded that the company stop distributing the packaging, but the lawsuit claims Samsung refused and responded in a “dismissive and callous” manner.The filing states, “Ms Lipa’s face was prominently used for a mass marketing campaign for a consumer product without her knowledge, without consideration, and as to which she had no say, control, or input whatsoever.” It further says, “Ms Lipa did not allow and would not have allowed this use.” The lawsuit argues that Samsung financially benefited by creating the impression that Lipa endorsed the televisions, despite there being no partnership or approval from the artist. Court documents say Lipa owns the copyright to the image in question, a backstage photograph reportedly taken during the 2024 Austin City Limits Festival. The complaint also cites posts from X users to support claims that consumers were influenced by the apparent endorsement.
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